Now in Beta · Sleeper-First

Don't Get Bitter.
Get Better.

Three coaches. Three philosophies. That get sharper as your season plays out.

Join Beta Beta pricing available — limited time · Sleeper users go first · No credit card required
Draft Intelligence· Waiver Wire Edge· Lineup Decisions· Learns Your League. Deeper Every Year.· Coach Ray · Coach Sal · Coach Dee· Actual Intelligence· Draft Intelligence· Waiver Wire Edge· Lineup Decisions· Learns Your League. Deeper Every Year.· Coach Ray · Coach Sal · Coach Dee· Actual Intelligence·
The Problem

Fantasy Football Doesn't
Need More Homework.

Every fantasy tool wants to sell you more work. Draft guides with chapters. Mock drafts with "better bots." Rankings updated hourly. All of it dumped in your lap for you to filter, weigh, and translate into a decision.


That's not what AI should do.


AssIstant Coach does the work. Three coaches. Three defined analytical frameworks. Each one reads the same 300 players through their own lens and hands you the call — the way a real coach would.


Pick your philosophy, then stop reading and start playing.

Coach Sal recommending Zay Flowers over Terry McLaurin using 29% target share
Coach Sal · Pre-Draft Session
How It Works

Built For Sleeper.
Built For You.

01
Connect Your Sleeper League

Enter your Sleeper username. AssIstant Coach pulls your league instantly — teams, settings, rosters, draft history. No manual entry. No CSV uploads. It just knows.

Sleeper-First · Instant Sync
02
Coach Profiles Your Managers

Every manager in your league gets profiled. Who moves fast on waivers. Who reaches for their hometown team. Who panics. Who's asleep at the wheel. Your coach studies them so you don't have to.

Your League. Profiled.
03
AssIstant Coach Works With You All Season

Tell the Truth Monday every week. Waiver wire edge. Lineup decisions. Draft intelligence. All season long. The coach gets smarter every week — and deeper every year.

Learns Your League. Deeper Every Year.
Coaching Priorities

Each Coach Sees a
Different Game.

Every fantasy tool gives you the same data. What makes AssIstant Coach different is that each coach has a defined analytical framework — a specific set of metrics they weight more heavily than others. That framework gets applied consistently across every position, every week, every decision. Pick a coach, and you're picking the lens through which every recommendation gets filtered.

The Straight Shooter
Coach Ray
Efficiency & Red Zone

Ray asks one question: does this player convert opportunity into points? Not yardage — points. When he's evaluating a running back, he leads with carries inside the 5. For a receiver, red zone targets. For a QB, completion percentage over expected. Ray's boards trend disciplined — he'll take a WR2 with strong red zone volume over a boom-or-bust deep threat. He believes the players who produce in scoring position are the ones who move fantasy weeks.

RB
Carries inside the 5 · Yards after contact · Opportunity share
WR
Red zone targets · Yards per route run · Catchable target rate
TE
Red zone targets · Routes per snap · Yards per route run
QB
Completion % over expected · TD:INT ratio · Sack rate
The Wise Guy
Coach Sal
Volume & Usage

Sal's approach is simpler: opportunity is bankable. If a player sees the ball, he can produce. If he doesn't, he can't. Sal doesn't chase efficiency — those metrics come and go with variance. He wants total touches for RBs, raw targets for WRs, pass attempts for QBs. His philosophy is that math wins over sixteen games, and math starts with opportunity.

RB
Total touches · Touch share · Route participation
WR
Raw targets · Target share · Targets per game
TE
Raw targets · TE target share · Routes run
QB
Pass attempts · Offensive pace · Total yards
The Hype Machine
Coach Dee
Ceiling & Upside

Dee is hunting the moments that win your league. She's not interested in floors — she's interested in ceilings. For every player, she asks: what's the path to a monster week? She tracks snap share trends for RBs (who's about to break out), air yards for WRs (who wins weeks with a single deep ball), and rushing yards for QBs (the mobile passers who carry the highest weekly upside). Her boards look different from Ray's and Sal's — bumpier, but with more championship weeks.

RB
Snap share trend · Explosive run rate · Target share among RBs
WR
Air yards · Air yards share · Deep target rate
TE
End zone targets · Air yards · Snap share trend
QB
Rushing TD potential · Big play rate · Air yards thrown
Full Comparison

Same 300 Players.
Three Different Reads.

.
Coach Ray
Coach Sal
Coach Dee
RB
Carries inside the 5
Yards after contact
Opportunity share
Total touches
Touch share
Route participation
Snap share trend
Explosive run rate
Target share among RBs
WR
Red zone targets
Yards per route run
Catchable target rate
Raw targets
Target share
Targets per game
Air yards
Air yards share
Deep target rate
TE
Red zone targets
Routes per snap
Yards per route run
Raw targets
TE target share
Routes run
End zone targets
Air yards
Snap share trend
QB
Completion % over expected
TD:INT ratio
Sack rate
Pass attempts
Offensive pace
Total yards
Rushing TD potential
Big play rate
Air yards thrown

Same players. Three lenses.
When you hire your coach, you're picking the game you want to play.

Your Coaching Staff

Pick Your Coach.
Locked For The Season.

Coach Ray — The Straight Shooter
The Straight Shooter
Coach Ray
No Fluff. No Excuses.

Ray doesn't waste words. He respects you enough to be completely honest — even when it stings. His highest compliment is "good move." His feedback is always earned.

Coach Sal — The Wise Guy
The Wise Guy
Coach Sal
Sharp. Funny. Knows His Stuff.

Sal can't help himself — the commentary comes out. He's sharp, he's funny, and he genuinely knows what he's talking about. The jabs come from a place of actual investment.

Coach Dee — The Hype Machine
The Hype Machine
Coach Dee
Belief Is The Strategy.

Dee runs on genuine belief — in the roster, in the process, in your ability to make the right call. She knows when things are bad. She also knows that how you respond is what separates champions from everyone else.

Platform
Where Your
League Lives.
Sleeper
Live now · Native integration
Yahoo
Coming 2027 — you're next.
Pricing

Less Than A Pizza.
Once A Year.

Free
$0
Forever free · No card required
  • Full War Room access
  • Draft Blueprint
  • One mock draft (Position 6)
  • All three coaches to choose from
  • Full in-season coaching
  • Tell the Truth Monday
  • Waiver wire sessions
  • End of season summary
Get Started Free
Beta Pricing — Limited Time
Multi-League
$44.99
$79.99/season after beta
Per season · Annual · Up to 3 leagues
  • Everything in Single League
  • Up to 3 leagues
  • One coach per league
  • Separate league memory per league
  • All three coaches available
Join Beta · $44.99

Founding member rate is permanent. Lock it before the season starts.

Join Beta

Get In Before
Your League Does.

Sleeper users go first. Beta pricing locked before the season starts. No credit card required to join the list.